UTSUÀ is a new porcelain brand from Arita – Japan, presenting its debut collection of contemporary tableware for everyday use. UTSUÀ (utsuwa) derives from the Japanese word for ‘vessel/container’, yet the Japanese character (器) is also used to express human capacity in terms of qualities such as tolerance or modesty. This highly anticipated collection is hybrid in nature; merging ancient Japanese craftwork with the most cutting-edge industrial machinery available. All products are made using the finest local Amakusa clay which remains one of the purest available in Japan.

Arita is located in the far south of Japan on the island of Kyushu and this town has been producing porcelain for over 400 years. UTSUÀ has been initiated by Marubun Co., Ltd – a trading company from Arita with more than 100 years of history, with design and creative direction by Tijmen Smeulders.


UTSUÀ is initiated by Marubun Co., Ltd

Design & Creative Direction: Tijmen Smeulders
Manufacturer: Kawazoe Seizan Co., Ltd
Design Direction: Yoriko Ishizawa
Graphic Design & Web Development: Sebastian Fehr
Photography: Pim Top
Text: Leon Povey